Ultimate Investigative Interviewing

Institute of Analytic Interviewing | August 2-5

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The hottest topics in Investigative Interviewing are being combined in a four-day skill building workshop - PEACE Model of Conversation Management and Investigative Interviewing, Cognitive Interviewing, Rapport Building, and Deception Detection.Since Information is the lifeblood of cyber investigations, it is the ability of investigators to obtain useful and accurate information that is most crucial. During this course you will learn techniques to establish rapport and to gain trust and see your information gathering capabilities multiply! Master the art of asking questions, how to phrase them and when to ask them. Understand the workings of memory and the proven memory retrieval techniques that are admissible in court! Develop practical skills that will enhance all your interactions and ability to read people that you can apply immediately. Learn the behavioral and emotional clues that give away a liar including training on micro facial expression of emotion. Detect lies in interviews, meetings and in the courtroom!

Key topics covered in this course:

• PEACE Model of Interviewing: Managing the conversational interview.
• Reading People: Detecting deceit from behavior and demeanor.
• Rapport: How to build it and use it to your advantage.
• Micro expressions: Universal fleeting expressions of emotion and deception detection.
• Interview Sequence: 5 steps to the Cognitive Interview.
• Memory Enhancement: Going beyond the superficial details.
• Detecting Deception: Combing the PEACE Model of Interviewing, the Cognitive Interview, Non Verbals (Body Language) and Micro expressions.
• Case Studies and Focus Groups: That solidify and apply your new skills with real life case studies.

Ultimate Investigative Interviewing is a dynamic multi-dimensional system of questioning and eliciting the truth from suspects, witnesses and any other subjects of interest. The techniques taught in the this course combine the knowledge gleaned over 40 years of scientific research and validation through real-life application by professionals such as attorneys, law enforcement, regulatory inspectors, intelligence agents and investigators.

Who Should Take This Course

Anyone desiring to learn how to determine the TRUTH in any conversation or interaction with a Human Being.

Student Requirements

Due to the nature of the material in this entry into this course will be limited to Law Enforcement Officers, Attorney, U.S. Federal and Local Government Personnel, and Properly-Credentialed Established Security Professionals only. If taking this course, you must register utilizing a domain name that can verify your place of employment.

What Students Should Bring

Just the willingness to learn how to find the TRUTH in any interview, meeting or discussion. Students may bring a laptop; if they want to take notes receive any of the extra training material that may be provided during the course.

What Students Will Be Provided With

Cognitive Interviewing course materials and Analytical Interviewing Student Manual.


James J. Newberry, Founder of IAI - Lead Instructor
James J. Newberry is a retired U.S. Treasury Special Agent who served 27 years in various assignments including Organized Crime Strike Force, as an Intelligence Officer and he taught at the Federal law Enforcement Training Center. He was also a U.S. Military Intelligence Officer for 22 years and is a graduate of the U.S. Army Command and General Staff College and served as an instructor for the 6th Army Area Intelligence School. As the co-founder and President of the Institute of Analytic Interviewing Mr. Newberry has established an organization dedicated to working with interviewers and investigators to use the most effective tools in interviewing that will enable them to identify deceptive behaviors and most importantly find the TRUTH.

Dr. David Matsumoto, Director of Humintell, is a renowned expert in the field of microexpressions, facial expression, gesture, nonverbal behavior, emotion and culture. He has published over 400+ articles, manuscripts, book chapters and books on these subjects. Since 1989 Matsumoto has been a Professor of Psychology at San Francisco State University. He is also the Founder and Director of SFSU’s Culture and Emotion Research Laboratory. The laboratory focuses on studies involving culture, emotion, social interaction and communication. In 2009, Matsumoto was one of the select few to receive the prestigious Minerva Grant; a $1.9 million grant from the US Department of Defense to examine the role of emotions in ideologically-based groups. In addition to his work at Humintell and San Francisco State University, Matsumoto is the author of numerous books and articles. He also served as the Editor-in-Chief for the Journal of Cross-Cultural Psychology and is an Editor of the Culture and Diversity Section for the Social and Personality Psychology Compass. Matsumoto is also an Editorial Board Member for Personality and Social Psychology Review, Asian Journal of Social Psychology, Asian Psychologist, Journal of Nonverbal Behavior, Motivation and Emotion, Cognition and Emotion, Human Communication, Journal of Comparative Family Studies and Archives of Budo. Matsumoto is also the head instructor of the East Bay Judo Institute in El Cerrito, California. He holds a 7th degree black belt and well as class A Coaching and Referee Licenses. He has won countless awards, including the US Olympic Committee’s Coach of the Year Award in 2003. In addition to holding various positions within the United States Judo Federation and USA Judo, Matsumoto served as the head coach of the 1996 Atlanta Olympic Judo Team and was the Team Leader for the 2000 Sydney Olympic Judo Team. Matsumoto first began studying psychology at the University of Michigan at Ann Arbor, where he received his Bachelors Degree. He obtained his Masters and Doctorate Degrees in Psychology from the University of California at Berkeley. For more information on Dr. Matsumoto, you can visit his website at www.davidmatsumoto.com.

R. Edward Geiselman is the co-developer of the Cognitive Interview technique. He has been a Professor of Psychology at the University of California, Los Angeles, for over 30 years. He earned his Bachelor degree from Purdue University in 1972 where he studied engineering and psychology. Subsequently, he earned both Masters and PhD degrees from Ohio University in experimental psychology. Since joining the faculty at UCLA, he has published over 100 research papers in social-science and police-science journals. He is the author of five books including The Psychology of Murder, Intersections of Psychology, Psychiatry, and Law (Volumes 1, 2, & 3), Eyewitness Expert Testimony, and Memory Enhancing Techniques for Investigative Interviewing: The Cognitive Interview. Professor Geiselman has served on the Los Angeles Superior Court Expert Witness Panel for 18 years and has offered expert testimony in over 350 criminal trials for both federal and state courts. Professor Geiselman has conducted training and offered other consulting services for numerous investigative agencies including the FBI, Homeland Security, Secret Service, Los Angeles Police Department, Los Angeles Sheriff’s Department, Singapore Police Force, Health and Human Services, NTSB, LA Metropolitan Transit Authority, U.S. Marine Corps, and Walter-Reed Army Hospital. He also conducts investigative interviews for local police departments in ongoing cold-case investigations.

Robin Carr served thirty years within the Metropolitan Police Service (New Scotland Yard); his main experience being investigation of major crimes and homicide (near 100% conviction rate). He supervised teams of Detectives; case managing many murder enquiries, high profile and confidential investigations whilst also performing many different roles from case officer to Major Incident Room Office Manager. He is qualified to teach and was the lead instructor at the Detective Training School Hendon specialising in the PEACE Model of Interviewing, investigation skills and parts of the criminal law (CPIA Disclosure). He then took on a national role as lead interview training coordinator for the United Kingdom. He also applied his skills to the private sector and secured a contract with Oracle Corporation and was an approved training supplier for over five years teaching various business groups interviewing and negotiation skills. He has experience of training the police and public sector around the world. He has been requested by and is now a member of the Institute of Analytic Interviewing to train delegates in the United States with other notable trainers on occasions. His belief is that good training has to be practically adaptable and will change the way you work in future. He trains the constant pursuit of excellence in terms of listening communicating and persuading.

Jose L. De La Cruz has over 16 years of public safety experience. He has been a police officer for the Compton Police Department and the Los Angeles County Sheriff's Department. He is currently a patrol Deputy overseeing several Sheriff Security Officer's, providing law enforcement duties for the Department of Public Social Services and Department of Mental Health. Jose has worked custody, patrol and assisted in developing a curriculum for the Department of Homeland Security on Behavior Assessment. Jose also assisted in development and curriculum design on a national curriculum for the Department of Homeland Security, Office of Grants and Training. The purpose of the program was a Weapons of Mass Destruction, national training program for non-sworn transit security personnel (Terrorism Awareness: Protecting the U.S. Public Transportation System). Jose's responsibilities included writing a detailed curriculum, authoring proposals, work plans and networking with a multitude of agencies, governmental and private alike. Jose was also part of a Special Problems Unit, targeting crimes against the Metropolitan Transportation Authority, specifically the investigation, interviewing, identification and apprehension of graffiti taggers. He also handled and conducted numerous criminal investigations in various types of crimes, ranging from Criminal Homicide to Petty Theft while assigned to patrol. Jose is a graduate of the POST Instructor Development Institute (IDI) Levels 1-3. He is a certified Analytic Interviewing Trainer, a general instructor for Center for Domestic Preparedness, and a general instructor for California Specialized Training Institute.

Mr. Michael Smith has over 35 years applied experience in the implementation management of both Information Technology Security and Physical security. Mr. Smith retired from the United States Air Force reserve in 2004 from Active Duty while assigned to the Defense Intelligence Agency, where he: worked as collection management reports officer supporting; was the primary co-author on the first post-911 defense intelligence estimates that addressed the risks, threats, capability and intention of terrorist groups to target and conduct cyber-attacks on the SCADA Systems that run the U.S. electric power grid, potable and wastewater systems, and oil and gas infrastructures; and was an adjunct faculty member of the Joint Military Training Center, and is a certified Analytic Interviewing Trainer.